---
title: "Organizing a concert or festival: the complete ticketing checklist"
description: "Practical ticketing checklist for a concert or festival: ticket tiers, capacity, payments, access control, communication and real-time sales tracking."
lang: en
canonical: https://mboatickets.com/en/ressources/organize-concert-festival-checklist.md
updated: 2026
---

# Organizing a concert or festival: the complete ticketing checklist

**TL;DR:** Great concert/festival ticketing rests on five pillars: a **clear ticket offer** (tiers and capacity), **smooth payments** (Mobile Money + card), **secure QR tickets delivered on WhatsApp**, **fast access control** on the day, and **real-time sales tracking**. MboaTickets covers all five and supports the organizer end to end.

## 1. Build the ticket offer
Define **tiers** (standard, VIP, gold circle, multi-day pass), set **capacity** per tier, and plan **pricing stages** (early bird, presale, full price).

## 2. Secure payments
Enable **Mobile Money** (essential locally) and **card** (for the diaspora), in the right currencies (FCFA, EUR, USD).

## 3. Prepare ticket delivery
Deliver each QR ticket **on WhatsApp**, instantly after purchase, including date, venue, time, tier and QR.

## 4. Organize access control

| Peak arrival | Recommendation |
|---|---|
| Up to ~300 | 1 scan point |
| 300 – 1,000 | 2–3 scan points |
| 1,000+ | Multiple points + separate VIP lane |

Test the equipment the day before; have a fallback procedure for doubtful tickets.

## 5. Plan communication

| Moment | Message |
|---|---|
| At purchase | Confirmation + QR ticket |
| 7 to 1 days before | Countdown, directions, schedule |
| Event day | Doors open, stage times, announcements |
| After | Thanks, photos, replay, next event |

## 6. Track sales in real time
Watch **tickets sold, revenue, capacity reached, entries validated** live to adjust comms and anticipate flow.

## Common mistakes
- Under-sizing check-in → queues.
- Card-only payments → lost sales.
- Email-only comms → unread tickets.
- No verifiable ticket → fraud.

## FAQ
**How many scan points for 2,000 people?**
Several scanners in parallel to absorb the arrival peak; the MboaTickets team sizes it with you.

**Can I sell multi-day passes?**
Yes, via dedicated tiers and a QR valid per your rules.

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